Insight Driving Revenue: The Value of Market [Business] Intelligence

Insight Driving Revenue: OD10152

On Demand Webinar

Presented by: Kristina Montgomery / Commercial Director / ShiftCentral

Registration Fee: Lex Mundi members / Non-members - No Charge.

Course Description:

Identifying new opportunities, retaining and expanding relationships with key clients, staying ahead of the innovation/disruption curve and avoiding future risks are all a function of insight – starting with understanding and identifying client priorities and being able to articulate how you will enable them to achieve their goals.

Insight starts with information, but information is everywhere – firms are drowning in it. Relevant, business critical insight requires curation, context and analysis in order to add value to your organization.

ShiftCentral delivers customized intelligence insights to top law firms on a daily basis, enabling them to grow and navigate the changing legal landscape. In this webinar, we will be partnering with ShiftCentral to focus on best practices and recent trends in legal business intelligence and hear how one member firm is using their Market Intelligence Platform to drive their business development, build client relationships and generate new revenue.

This webinar explores:

  • How the ShiftCentral platform can help your firm with relevant business insights
  • How you can use insights to further your existing client relationships and generate new business
  • The value to both your legal team and marketing/business development teams


Kristina Montgomery / Commercial Director / ShiftCentral

Kristina Montgomery is ShiftCentral’s Commercial Director based in New York working with North America-based legal, life sciences, financial and professional services clients. Prior to joining ShiftCentral she advised institutional investors on global macroeconomics, policy issues and country risk concerns at The Economist Intelligence Unit, focused on corporate legal clients at Thomson Reuters and was the head of CEE focused research at Frontier Strategy Group.

Merrell Moorhead / Content Lead / ShiftCentral

Merrell is ShiftCentral’s content lead. He has more than twenty years’ experience providing strategic planning and policy support to business leaders and senior government officials. He’s served as a senior advisor to the Director of the Central Intelligence Agency, where he was responsible for strategic planning, high-level policy analysis and decision support.

Registration and fees:

No Charge - Members/Non-Members - FREE

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Course Categories:

Business Development and Client Service
Law Firm Management
Process Improvement and Technology
Practice Area Expertise
General Legal Skills and Personal Development
Talent Management
Knowledge Management
Project Management